hummel North America to Combine With hummel Pro NA In Long-Term License Agreement
Ipswich, MA – hummel A/S, a 101-year-old Danish sportswear company with a focus on global football, has announced that its North American subsidiary, hummel North America, will be consolidating with hummel Pro North America. hummel Pro North America was created in 2023 by Jim Kacmarcik, Conor Caloia, Chase Eagan and Sean Cummings with a focus on servicing North American professional soccer clubs.
hummel Pro had an exclusive license to service professional clubs. Under this new agreement, the hummel Pro group will be expanding the partnership to service all North American customers including professional clubs, pre-professional clubs, youth teams, team dealers and retailers and leading the sales, marketing and customer service functions for North America. The company will be led by Caloia and Eagan on a day-to-day basis and will be headquartered in Grafton, Wisconsin with a Canadian office in Newmarket, Ontario. The North American operations and logistics hub led by Jeff Duback will continue to be run out of the Ipswich, Massachusetts location for hummel's North American customers.
In 2023, hummel Pro North America launched the hummel Pro design studio, a boutique design and marketing agency to better service professional customers. The hummel Pro design studio features a team of professional graphic designers solely dedicated to creating customer art to reflect the local communities of its partner clubs. Additionally, the design studio features a team of digital media and marketing experts to advise clubs on kit and product launches assisting with digital assets to drive sell through. This consolidation will now make the hummel Pro design studio available to all hummel North America customers at all levels of the game with a goal of creating unique products that tell the story of community Club’s through one-of-a-kind art.
“This partnership will allow hummel to better service soccer clubs across North America as we bring the same team of designers that are working with our professional clubs and are now connecting them with youth and pre-professional clubs,” Caloia said. “Backed by a robust customer service and sales operations team, we are confident we can create unique products that connect with local communities while providing a focus on customer service unparalleled in the industry.”
“We are excited to join forces with hummel Pro NA which will create a much larger and more focused team sport hummel brand for our North American customers. Hummel Pro bring a suite of services and expertise that will enable us to better serve our team dealers and youth clubs as we look to grow revenue aggressively over the next 3-5 years.” said Jeff Duback.
About hummel North America
hummel Pro launched in November of 2023 servicing seven professional Clubs in the United Soccer League. In 2025, hummel will service 26 professional Clubs in the United States and Canada in the USL Championship, USL League One, USL Super League, Major League Soccer Next Pro and the Northern Super League. hummel North America will now place an added focus on growth in the youth and pre-professional space while continuing to work with its dealer network across the US. The combined company will have 25 full-time employees focused on servicing its growing North American customer base.
